About Us

In 1991, Rhythm World Productions was established with a clear vision to make an impact in the South African entertainment industry. Driven by the vision of our founder, Duma Ndlovu, we as Rhythm World have told authentic and compelling African stories through media such as television (TV), music, dance, theatre, and live-events.

We have celebrated major milestones in the industry with our flagship production Umkhokha The Curse (Mzansi Magic) currently in its second season.

Before becoming a major player in television, Rhythm World was involved in a number of ground breaking events. The "Heal Yourself Concert" which brought together former exile musicians such as Miriam Makeba, Hugh Masekela, Caiphus Semenya, Letta Mbulu and Jonas Gwangwa.

Rhythm World also initiated and produced The "Peace in our Land" project which brought South Africa to a standstill on September 2 1993 when the whole country went into the streets and held hands for more than 5 minutes. All major radio stations and televisions played the song "Peace in Our Land" at 12 noon that day.

The company also saw the inception of the iconic soapie Muvhango, which has been a main-stay on South African TV screens since 1997, and was later acquired by its sister company, Word of Mouth Pictures, allowing Rhythm World to focus its attention on media and music production for its current viewership. By "Telling African Stories", we consistently make our mark on the SA entertainment industry by:
  • Bridging societal divides, particularly between cultural conflicts, and fostering cultural appreciation
  • Prioritising the training and up-skilling of people from all walks of life
  • Cultivating unity within the South African community by creating, narrating, and producing authentic African stories that resonate with viewers
  • Providing a platform that fosters a feeling of recognition and acknowledgment
  • Creating opportunities for Africans in general and South Africans in particular to be recognised globally for who we authentically are

Vision

We continually work towards this vision by creating content of superior quality, raising the bar for local programming and therefore inspiring the confidence of our viewers.
  • To tell African stories to Africa and the World
  • To build and educate African filmmakers and audiences through our platform
  • To Affirm and uphold the dignity of Africa, its people and their culture
founder vision

Contact us for more information.